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SUPERNAP (Thailand)

SUPERNAP (Thailand) was the new kid on the block. It had established its Asia Pacific headquarters in the Chonburi province of Thailand just one year earlier to capitalize on growing demand for data storage amid the rise of e-commerce and IoT.


The company continues to gain momentum in Thailand among increasing connectivity and the rapid adoption of smart technologies that collect massive amounts of data. The country’s IoT market is forecast to reach $2.2 billion by 2030, up from just $120 million in 2018, driven by smart electronics and the arrival of 5G.


“As Thailand’s economy undergoes a digital transformation, there will be a need to house data in a secure and scalable facility,” Sunita says. “We can provide the scalability that the government and companies need to go through their digital journeys as they embrace the cloud. So, we anticipate a lot of growth from both technology companies and traditional businesses ahead.”


While COVID-19 has been a bane for most industries, it has been a boon for some technology companies and could facilitate that growth. The ASEAN data center market is forecast to grow at a compound annual rate of 6% through 2025, even in the wake of the pandemic.


“A lot of companies and individuals are using all sorts of cloud solutions amid the pandemic,” Sunita says. “There is great demand from cloud providers that are looking to establish themselves in this region or set up a node whereby they can be closer to their end-users. It will create a lot of new opportunities.”


Read more: Prospectus Thailand : A Place to Invest

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